VISTA — The Vista City Council approved its Vista Economic Development Strategy during its Feb. 23 meeting to provide a roadmap for both short- and long-term growth.
The five-year plan includes 73 specific action items, while the VEDS is incorporating the COVID-19 pandemic and outlines the city’s strengths, weaknesses, opportunities and threats (SWOT analysis) as a result of the pandemic, according to Kevin Ham, the city’s economic development director.
The VEDS was compiled from April 2020 through this month and includes working concurrently with the city’s Business Economic Recovery Plan, plus including analyses for target industries and real estate.
“The pandemic brought to the surface a number of issues that will have potential long-term impacts,” said consultant Roger Gale, who help develop the plan. “This plan is not a short-term recovery plan, but we did…