Jessie Phillips used to sell produce. Rachel Macintyre used to work for Apple. Now, they’re the proprietors of a Reno business that’s gearing up to offer full-service marketing for artists.
Jessie and Rachel are the brains behind the pop-up market series Wandering Wyld and The Virgil, the event venue/co-working space in a former church near Wells Avenue. Their next venture, Wyld Market, is slated to open in 2022 at Reno Public Market.
Their story is one of a business partnership made in heaven.
Jessie, who grew up in Southern California, started out working at farmers markets in Santa Cruz more than a decade ago. She admired the DIY ethic she saw in farmers and small producers. And the idea of “knowing the person that makes your goods” stuck with her as she built a career in digital marketing for the food and beverage industry.
Along the way, she developed a lot of patience…