As anyone who lives in the Upper Peninsula knows, the coronavirus pandemic drove millions of Americans back to the outdoors to state and national parks and recreational areas – like Pictured Rocks National Lakeshore – to kayak, fish, hike, bike and pursue a host of other seasonal activities.
This reawakening came along with advances in technology – solar technologies, battery technologies and other innovations that made adventures in the outdoors more approachable and comfortable.
Those innovations and the growing outdoor recreation industry are among the reasons behind the Marquette Outdoor Venture Innovation Center, a space for entrepreneurs to develop and test products and services related to outdoor recreation and bring them to market.
“Think about anything you do in the outdoor recreation space. Take that thought of how you can make that easier, faster, more…
