MEDIA, Pa. — Penn State Brandywine’s and Penn State Berks’ LaunchBoxes, powered by Penn State, collaborated with Penn State Great Valley to hold the Fall 2023 Idea TestLab Pitch Competition on Wednesday, Nov. 8. Nine startup entrepreneurs participated in the competition, which was held at Great Valley and included two students from Brandywine as well as seven teams of the campus’ respective communities.
The Idea TestLab is a five-week business accelerator program for early-stage entrepreneurs who want to explore their scalable idea or address a customer problem for a potential business. The Idea TestLab is a “customer discovery” investigation designed to help entrepreneurs better understand the customer problem they are trying to solve and how to provide value in a different way.
Participants must be in an early stage, which means they have already conceived an idea and…
