
Ashley HomeStore rebrands to Ashley
Ashley HomeStore is refreshing its corporate stores nationwide with an elevated in-store shopping experience and modern look and feel, according to a news release from the company.
Tampa Bay is one of the first markets to undergo the refresh with stores in Wesley Chapel, Tampa, Clearwater and Pinellas Park getting a new look, as part of the rebrand.
The new stores feature an open-concept, updated mattress gallery, and new interior design elements, the release said.
Ashley’s new store layouts will showcase trend-forward styles and highlight new product offerings inspired by current design trends.
The rebrand seeks to maintain relevance among consumers while attracting a younger demographic of customers who are looking for an upscale and…